How Much Does Professional Real Estate Photography Cost in Ottawa?
“How much does professional real estate photography cost in Ottawa?” It's one of the first questions agents ask before booking a shoot, and the honest answer is: it depends on the listing. A one bedroom condo downtown doesn't need the same coverage as a five bedroom estate in Manotick or a development lot outside Kemptville. NewGlimpse is an Ottawa real estate media company based in Barrhaven, and we work with agents across the region, from Kanata and Stittsville to Orleans, Nepean, Russell, Embrun, Smiths Falls, Carleton Place, Almonte, Greely, and Findlay Creek. Pricing questions come up on almost every call, so here's a clear breakdown of what real estate photography costs in Ottawa in 2026, what's typically included, and how to decide which package fits a given listing.
What Drives Real Estate Photography Pricing
Real estate photography pricing isn't one flat number because listings aren't identical. The size of the property, the number of rooms being photographed, whether aerial coverage or video is added, and how quickly the agent needs delivery all factor into the final cost. A studio condo with a handful of interior shots costs less to produce than a large detached home that needs full interior coverage, drone photos, and a cinematic video. In Ottawa, most professional real estate photographers, including NewGlimpse, price photography starting around $120, with videography and aerial coverage priced separately and increasing based on scope.
NewGlimpse's Package Pricing for 2026
For agents who want photography, video, and aerial coverage bundled together rather than booked piece by piece, package pricing is usually the more economical route. NewGlimpse currently offers four packages. Horizon starts at $510 and includes 35 professionally edited photos, blue sky replacement, a day to twilight exterior photo, a cinematic lifestyle film, and a floorplan. Skyline, the most popular option, starts at $610 and includes everything in Horizon plus five aerial photos and aerial video footage. Signature starts at $800 and is built for luxury or showcase listings, with 35 edited photos, a cinematic film featuring three AI enhanced clips, aerial photos and video, and social reel cutdowns. Vision, starting at $400, is designed specifically for land and lot listings, pairing aerial photos with a lot line overlay and an edited aerial video that includes AI generated visualization clips, useful for builders marketing preconstruction properties.
What's Included for Free vs. What's a Paid Add-On
One thing that often gets confused: not everything mentioned on a real estate media company's website is automatically included. At NewGlimpse, every interior photo shoot standard includes blue sky replacement, a day to twilight exterior conversion, and a complimentary floorplan. Every shoot also comes with a free branded single property website and download page, plus marketing templates pre loaded with the property's photos. Services like AI staging for vacant or under furnished rooms and Matterport 3D tours, on the other hand, are paid add ons, priced separately because they involve additional production work. Knowing this distinction upfront helps agents budget accurately rather than assuming every extra shows up for free.
Choosing the Right Package for a Listing
The right package usually comes down to the property type and the marketing plan. A starter home or condo often does well with essential photography or the Horizon package. Listings that benefit from showing scale, like larger lots or homes with notable outdoor space, tend to perform better with Skyline's added aerial coverage. Luxury and showcase properties, where buyers expect a more cinematic presentation, are a natural fit for Signature. Land or preconstruction listings, where there's no finished structure to photograph yet, are exactly what Vision was built for. Agents who aren't sure which fits best are welcome to describe the listing and get a recommendation before booking.
Pricing is only half the picture. What matters most is whether the photography, video, and aerial coverage actually help a listing stand out in a competitive Ottawa market, from Barrhaven to Kanata, Orleans, and beyond. NewGlimpse has shot more than 2,000 listings across the region with 48 hour turnaround (Sundays excluded), so agents get consistent, MLS ready media without the wait. Full pricing and package details are available on our services page, and shoots can be booked directly through Book Now.
